You never really own a piece of Beautiful You Jewelry. You simply love it, take care of it, and make plans to pass it down.



About Us

My name is Aaron Bouverette the founder and owner of Beautiful You Jewelry.  I am proud to be your personal jeweler, and I’m happy to take a minute and share our story with you. 


Many may be surprised to learn that our jewelry company started from a very unlikely place, a little guitar store in a small town in rural Michigan.  It was here that I began selling music related jewelry and found that the response to our jewelry quickly overshadowed the sales of all other products in the store combined.  Even with this success it was not an easy decision to close the store and start again with jewelry but it has been an overwhelmingly positive experience with no regrets.  My passion for jewelry was discovered almost by accident but life is sometimes surprising that way.


We believe that your jewelry buying experience should be worry free and dare we say it? Fun.  Gone are the days of stuffy showrooms and high pressure sales people. For too long the jewelry industry has been inundated by those who put profit margins over people and bottom lines over genuine caring.  We  strive to create meaningful, lasting relationships with you so that you want to come back to us!  Making sure that you are happy with your purchase is paramount to us.  You are the reason that we are here and you are the reason we will continue to find our success in this crowded market.  


Jewelry is special and we want your shopping experience to be just as special. We love helping, in any way that we can. If you have questions, comments, concerns, or maybe you have a good jewelry related joke to tell, please don’t hesitate to give us a call, send us an email, or message us on any of our social media platforms. 


We are deeply passionate about Jewelry and about the people that we sell our jewelry to. We stand behind the quality of our products.  We like to keep it simple, but if you have already browsed through our product selection, you have probably already figured that out.  We gravitate toward classic designs that never go out of style.   


We buy directly from the jewelry manufacturers whenever possible.  We negotiate hard with each of these companies and pass the savings onto you.  We do not put our jewelry in little blue boxes and we do not have a flagship store on Michigan Avenue.  What we do have is great jewelry at great prices and that is the simplest equation to provide genuine value to you.


When you buy from us you can feel proud for supporting a growing small business and it is clear that you value contributing to our increasing success.  You are the reason we are in business. We are honored to be your trusted source for jewelry and grateful for you with every visit and with every purchase.  

Thank you!